The world's greatest classical music festival
At the BBC Proms, I worked my design magic behind the scenes of Britain’s grandest musical extravaganza. Crafting visuals that were as vibrant as the music itself, I kept the Proms’ digital presence looking sharp, fresh, and a bit unexpected—because who says classical music can’t have a bit of flair?
Brand Identity –
Proms at Home
When COVID hit the 125th BBC Proms season, taking the audience out of the concert hall, I took the Proms straight to their screens. Reimagining print materials for a digital world, I whipped up a new sub-brand for young people, ‘Proms at Home,’ complete with animated content, web pages, and enough pizzazz to reach over 38,000 young music lovers.Classical music, meet the digital age—no ticket required!
BBC Young Composer Competition
Printed Materials
For the BBC Concert Orchestras, I orchestrated printed materials with precision, hitting tight deadlines to ensure every program and poster was pitch-perfect.
